What will you do over the next three weeks to guarantee that you will have a successful January 2013? Can you believe it? Christmas is around the corner. For many Salons and Day Spas, Christmas is the busiest period of the year. Last week I spoke to a Salon Owner who told me that she […]
Do you know what the word POOR really means? It means Passed Over Opportunities Repeatedly! That’s the real reason why so many Salons aren’t making money. They are sitting on their but watching money making opportunities pass them by. It is not the economy, it is not your staff and it is not your neighborhood. […]
Last week I arrived at a customer’s business a few minutes early, so I sat in the reception waiting to see the Salon Owner. I sat there amazed, and once again I realized how clueless people are when it comes to marketing their products and services. Here’s why – while I was waiting, I sat […]
There is a very simple business question that 9 out of 10 Salon Owners can’t answer… It is a questions that immediately tells me if your Salon is healthy or sick… It tells me if your marketing is working or not… It even tells me if your staff are good at what they do or if […]
Beat the winter business blues. Take action and start marketing your business more aggressively during the slower winter months. The Members Only website has been updated with three brand new done for you winter marketing templates. Make sure that you download them and put them in front of your target market asap. The promotions come […]
Whether you run an established salon or you’re trying to get one off the ground, without a way to find new customers and get existing customers coming back, you don’t have a business. In other words … YOU NEED MARKETING!. If you are actively marketing your Salon with the right tools and the right knowledge […]
Like many countries around the world, South Africans don’t miss the opportunity to honor fathers by celebrating Father’s Day. In South Africa Fathers Day is always celebrated on the third Sunday of June. To mark the occasion, people express love and affection for their father and thank them for their great support and guidance. Traditionally, […]
Before you rush out and start sending Birthday messages to your customers, let’s stop and do a little ‘sales thinking.’ The goal of your Salon Studio CRM Birthday Marketing is to send personalised communication that gets a customer to come to your place of business on the day of her birthday. (Or as near to […]
Let’s recap last week’s post about birthday marketing for Spa’s and Salons. Here are the facts… Customers on your database will have a birthday in the near future. It’s almost guaranteed. Most of your customers will go out in public to celebrate their birthday. When they go out they will want to look good and […]
Trick question, if you have a five hundred customers on your salon database, over the next three hundred and sixty five days, how many of them will have a birthday? Okay, so it’s not a trick question. However, regardless of how many customers you have on your database, over the next three hundred and sixty […]
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