Before you rush out and start sending Birthday messages to your customers, let’s stop and do a little ‘sales thinking.’ The goal of your Salon Studio CRM Birthday Marketing is to send personalised communication that gets a customer to come to your place of business on the day of her birthday. (Or as near to […]
A complete plan of action for marketing your Beauty Salon this Valentine’s Day When the December holidays came to a close, most Spa and Salon Owners were looking forward to slowing down and taking some time out in January. But, Smart Salon Owners who pay attention to their marketing calendar, have not forgotten that one […]
If you have been paying attention to world events, you will know that Stock markets are in disarray, the US sliding into another recession, Europe imploding under debt, and the general outlook for the economy is not great. There is only ONE way to insure a salon business against this disaster. TAKE ACTION, take massive […]
For the last twenty years Old Spice After Shave has been in trouble, year after year, sales kept falling and the brand had become associated with wrinkled old men. After doing some market research, Proctor & Gamble discovered that women purchase as much as 70 percent of the shower gel and after shave for men […]
Every year, you are presented with hundreds of opportune moments to market your Salon to your customers. In these moments customers are more open than usual to receiving your message. Two of these moments include your customer’s birthday and anniversary. Consumers buy products and services from Salons and Spa’s like yours because they want to […]
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