Archive for Christmas & New Years

What you do this Christmas will determine your January

Nov 29, 2012 No Comments by

What will you do over the next three weeks to guarantee that you will have a successful January 2013? Can you believe it? Christmas is around the corner. For many Salons and Day Spas, Christmas is the busiest period of the year. Last week I spoke to a Salon Owner who told me that she […]

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Dec 22, 2011 No Comments by

NEW YEAR RESOLUTIONS THAT WILL CHANGE YOUR BUSINESS The Health and Wellness Industry is no doubt still one of the fastest growing industries in the world!  With this in mind I am sure you are feeling like competition is getting stronger, the spa goer is more educated on different types of treatments and service expectations […]

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Christmas Marketing Strategy # 3 – Solve your Customers problems

Dec 07, 2011 1 Comment

Pay attention to what I am about to say because it is really important. There are two reasons and two reasons only why customers buy products and services from your Salon and those reasons have absolutely nothing to do with you, your expertise, the products you use or how pretty your Salon is. In every […]

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Christmas Marketing Strategy # 2 – Be the first Salon they think about

Dec 07, 2011 No Comments

This Christmas your customers are going to get a lot of Christmas Cards. They expect to get Christmas Cards from family, friends and even work colleagues. However, they don’t expect to get a Christmas Greeting from a local small business like yours. That’s why it is so important for you to send every one of […]

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Christmas Marketing Strategy # 1 – Fill your Scheduler now

Dec 07, 2011 No Comments

The purpose of marketing is profit. Marketing must put more money in the bank. If profit is what you want then your first goal has to be getting your Salon Scheduler full for the holidays. If you get your scheduler full you can… – Rebook customers for another appointment in January. – Get a referral […]

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The Salon Owners complete Christmas marketing plan

Dec 07, 2011 No Comments

Newsflash – Christmas is the most important trading period for a retail business like yours! Last week I spoke to a Salon Owner who told me that she had a very slow 2011. If you have any business smarts, you will know that Christmas is your opportunity to catch up. In a recent post entitled, […]

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Get your Ready-Made Christmas Cards

Nov 23, 2011 No Comments

Strengthen customer relationships and cement brand loyalty by emailing your customers one of these awesome professionally designed Christmas eCards. Seven brand new eCards have been posted on Salon Management Studio’s Marketing Store. Check out some of the eCards below. Use Salon Studio CRM’s easy to use email system to open an edit the template. Within […]

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Blink and you will miss this marketing opportunity

Nov 15, 2011 No Comments

That’s right, don’t blink because the “Christmas Spending Season” is right around the corner. That’s good news if you are a Salon Owner. For many of you reading this post, this has been a long difficult year. In an email I sent to my clients recently, I spoke about the fact that Economists are predicting […]

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