Putting together a Marketing Plan for your Beauty Business is easier than you think. In fact, creating your marketing plan should actually be fun. It should be an exercise that motivates, inspires and energises you as you think about all the opportunities that lie before you and your business. So in this eBook, I am […]
We can all agree that it is not just the building the lush furnishings and the great wallpaper that makes your Salon or Spa a success but in fact, it is the people inside your business that makes it a huge success. There are many ways that we engage our staff to offer good customer […]
Do you really understand how important your work is? If you think that you are just a Somatologist, just a Nail Tech or even just a Stylist then you don’t understand what it is that you really do and neither do you understand how important your work is in the lives of the people you […]
Towards the end of last December, I received an email from a very distressed Salon Owner based in an upmarket part of Johannesburg East. For most Salons in South Africa, November and December are the busiest months of the year. However, for this Salon Owner, her November and December was dead quiet. In fact, it […]
This post follows on from part 1 on how bookings can make or break your business Booking 101 1) Always get the clients to name the treatment they want and when they would like it. (note pad is essential as they will ask questions, talk to quickly and give you golden nuggets of information that will help […]
The Health and Wellness Industry is STILL the fastest growing industry! However, competition is getting stronger, the spa goer is more educated and making more informed decisions, service expectations are much higher than they have ever been and value for money is now a deal breaker. Every year I write about how to take your […]
Your client’s first impression of your salon/spa can either make or break you. And where is the first point of contact in your Salon or Spa? The first point of contact with a new client is your “front of house staff.” They can either make a client feel that her needs are being attended to […]
It has been a while since I last posted, and I can’t believe that January is already over! It has been a pretty awesome month for Salon Management Studio. Since I last posted here’s what Salon Management Studio has been up to; We have launched several exciting new features in our Point of Sale Software. […]
How different our lives are when we really know what is deeply important to us, and keeping that picture in mind, we manage ourselves each day to be and to do what really matters most. – Stephen Covey Yes, you read that right. 90% of you reading this post will not be as successful as […]
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